Mena
Skip to main content

Section outline

Main course page

  • According to Revised Bloom's Taxonomy (Anderson and Krathwohl, 2001), the learning scenario applies to four areas

    -          Understanding: Understanding the needs of people in the sales department, especially in the digital part of their work

    -          Applying: Applying knowledge gained through theory to practice hospitality in real contexts (to create engaging posts and promotion campaigns on Instagram)

    -          Analysing: Analysing the needs of promoting the hotel and engaging or acquiring new guests through social media (Instagram). Analyzing the needs of the staff in the sales department to gain the proper knowledge and skills.

    -          Evaluating: Evaluating and reflecting on own performance in practice